Offset Product

Turn every sale into a climate commitment.

Get started
Self-install in ~5 min · or book a 20-min walkthrough
Hands passing a young potted tree sapling over a retail checkout counter
0+
Trees planted
0+
Sustainable brands
0k+
Tonnes CO₂ offset
0
Trees planted today

The ecommerce integration for brands serious about sustainability. Automated tree planting with every product — verified, trackable, and built for any platform.

Works with
ShopifyWooCommerceMagentoPrestaShopBigCommerceAPI
Trusted by 1,600+ brands, including
Shakti MatSkinomeBarnerFairnaturalThe Powder ShampooLiformeDesktronicTransformer TableThe Natural Love CompanyBSI MerchWhite & GreenExotic Wood ZoneAmoseedsLoony LegsShakti MatSkinomeBarnerFairnaturalThe Powder ShampooLiformeDesktronicTransformer TableThe Natural Love CompanyBSI MerchWhite & GreenExotic Wood ZoneAmoseedsLoony Legs
How it works

Up and running in 10 minutes.

Native plugins for Shopify, WooCommerce, Magento, PrestaShop, and BigCommerce — plus a direct API for any custom storefront. Three steps, zero complexity.

01 — Connect

Connect your store

Install the native plugin from your platform's app marketplace — no developer required. Custom storefront? Connect directly via our API.

02 — Configure

Choose your impact

Select your species package at the price point that best suits you, configure your planting settings and customize your customer-facing message - and go live in minutes.

03 — Communicate

Your customers see it grow

Every customer receives a personalised tree message and certificate via email. Your branded public forest page tracks your collective impact over time. Annual CO₂ data exports straight into your sustainability report.

Why purpose-driven brands choose Offset Product

Sustainability that works as hard as you do.

Offset Product is not a badge. It’s the infrastructure behind higher conversion, stronger loyalty, and sustainability you can actually prove.

Loyalty

Customers connect with what they can see grow

Every order plants a real, traceable tree into your customer's own personal forest — one that grows every time they buy. Something they can follow, share, and return to. It turns a transaction into a relationship

Source: IBM / Bain research
01 / 04
Governance

Impact you can report, not just claim

Every planting site is geolocated, photographed, and verified. Export your full annual CO₂ offset report at any time — ready for ESG reports, sustainability pages, and regulatory disclosures.

Source: Supply Chain 24/7 / EcoVadis research
02 / 04
Automation

Set it once. It runs itself.

Once connected to your store, every qualifying order triggers a tree automatically — no manual approvals, no monthly admin, no dashboards to check. The integration handles everything. You just plant more trees as you grow.

03 / 04
ROI

Real uplift, not just goodwill

The commercial case is as strong as the environmental one. Brands that make sustainability visible see a +17% higher likelihood to buy among eco-conscious shoppers and revenue uplifts of 8–14% — driven by shoppers who are less price-sensitive, more likely to convert, and more likely to return.

Source: McKinsey, 2024
04 / 04
Case studies

Brands like yours, already growing forests.

The Powder Shampoo®
3+ year partner
Personal care
194,083
trees planted
123.83
hectares reforested
10,708
tonnes CO₂ offset

Sustainability isn’t something we added later — it’s why The Powder Shampoo exists. Partnering with Tree-Nation means every sale, whether someone buys online or picks us up off a shelf, plants a real, traceable tree. We’re on a mission to plant one million trees by 2030. That number gets closer with every shower.

Jlynn Chen Founder & CEO, The Powder Shampoo®
View their impact
Skinome
5+ year partner
Beauty & Skincare
218,000+
trees planted
214+
hectares reforested
25,700+
tonnes CO₂ offset

The integration has been very easy and convenient and has reduced the manual work to a minimum. It provides a seamless and direct connection between the products sold and trees planted, and ensures that consumers are easily and always informed about the trees planted and projects supported.

Ulf Åkerström CIO, Skinome
View their impact
Barner
5+ year partner
Lifestyle Accessories
141,000+
trees planted
76+
hectares reforested
10,500+
tonnes CO₂ offset

The Net Zero Product has been a total game-changer. It's super easy to weave tree-planting into our payments system. Now, every time someone buys from us, a tree gets planted somewhere in the world. This integration has made a huge impact with minimal effort, and it feels great knowing that we're making a difference with every transaction.

Edu Gaya Co-Founder & CEO, Barner
View their impact
By the numbers

The most trees planted by any ecommerce integration. By far.

Tree-Nation has been reforesting the planet since 2006. Our Offset Product integration alone plants more than a million trees every year — more than most reforestation programmes achieve in a decade. Every tree is real, every tonne of CO₂ is verified, and every forest is visible to the customers who helped build it.

0+
Trees planted
0+
Countries
0
Projects
0+
Tonnes CO₂ offset
Pricing

Simple, transparent pricing.

Pay only for what you plant. No subscription. No monthly fee. No lock-in period.

from
€0.35/ tree
Pay-as-you-plant
Choose your species package
Billing trigger

Plant a tree for every product sold. Maximum impact per order.

Brand GMV / yearEst. trees / yearEst. cost / yearMonthly equiv.
€300K~2,500 trees~€1,250~€104/month
€1MMost common~8,500 trees~€4,250~€354/month
€3M~25,000 trees~€12,500~€1,042/month

Numbers update live based on the package you've selected above · billed per product.

What this returns

At €0.50/tree, a brand with a €60 average basket and 500 monthly orders spends roughly €250/month on trees. Sustainable brands typically see a 10% rise in AOV and 10–25% improvement at checkout — conservatively €1,500–€3,000 in incremental monthly revenue. A return of 6–12× on the tree investment alone.

80% of consumers are willing to pay more for sustainable brands — an average premium of 9.7% even during periods of inflation (PwC, 2024).

ONLY 20% OF CONSUMERS TRUST SUSTAINABILITY CLAIMS · VERIFIED TREES CHANGE THAT

What if sustainability was your biggest loyalty driver?

Book a 20-minute conversation with our team. We'll review your store, estimate your impact volume, and help you design the right setup for your brand. No obligation.

Get started free
We plant a tree for every demo we book.
For Shopify ecommerce agencies

Help your clients lift AOV and conversion — while planting forests.

If you build for mid-market and enterprise merchants on Shopify, our agency programme is designed for you. Adding Tree-Nation's Offset Product at checkout gives your clients a proven lever to increase average basket size and CRO, while turning every order into a real-world impact story their customers love.

  • Increase average order value and conversion rate with a purpose-driven checkout moment
  • Free trees to gift to your clients so they can get started with the plugin straight away
  • Co-marketing support and dedicated partner onboarding
  • A Tree-Nation forest planted in your agency's name on sign-up
Apply for the agency programme
FAQ

Frequently asked questions.

Yes. Every tree is geolocated, photographed, and independently verified. Export a full CO₂ ledger directly from your Impact page — tree-level data including species, project location, and CO₂ values per tree. Ready for annual sustainability reports, CSRD disclosures, B2B procurement questionnaires, and public marketing claims.

Tree-Nation operates a proprietary two-tier carbon certification system. Foundation Certification covers large-scale, structured reforestation systems with standardised carbon measurement. Mission Certification covers ecosystem-based restoration projects where biodiversity and ecosystem health drive long-term carbon storage. Every certified project is verified through geolocated planting evidence, field monitoring, and remote sensing — fully traceable at the individual tree level. Some projects additionally carry external certifications such as Verra or Gold Standard.

Offset Product has native plugins for Shopify, WooCommerce, Magento, PrestaShop, and BigCommerce — all available directly from each platform's app marketplace. We're also Shopify Plus Certified. For custom storefronts or headless builds, a full REST API is available with documentation at tree-nation.com/docs.

None. There is no monthly subscription, no minimum volume, and no lock-in contract. You pay only for the trees you plant, at €0.35 per tree. You can pause, adjust your settings, or disconnect at any time.

Every customer who triggers a planting receives a personalised tree certificate via email, linking to their specific tree in your branded forest. They can follow the tree's growth, see project photos, and share their impact on social. Your store gets a public forest page showing your brand's cumulative trees and CO₂ offset — updated in real time.

At €0.35 per tree, the cost is low — but the return isn't. McKinsey research shows brands that make sustainability visible see a 17% higher likelihood to buy among eco-conscious shoppers and revenue uplifts of 8–14%. Loyal, values-aligned customers spend 67% more over their lifetime. A typical brand running 500 orders a month at a €60 basket spends ~€175 on trees and sees €1,500–€3,000 in incremental revenue — an 8–17× return on the tree cost alone. Book a call and we'll model your specific numbers.

No. Every customer who triggers a planting automatically receives a personalised Tree-Gift by email — no account required, no sign-up friction. The email contains a link to their tree: species, project, location on a map, and planting certificate. If they choose to create a free Tree-Nation account, the tree is added to their own growing forest. If they don't, the tree is planted regardless. Two follow-up reminders go out automatically — but the planting commitment is always honoured.

Tree-Nation provides everything you need. Add the live Tree Counter label to your website footer: it shows visitors how many trees you've planted in real time, and one click opens your full impact page. Create a dedicated sustainability page on your site — linking to your Tree-Nation forest — with photos from the planting fields and project details. Tree-Nation also provides downloadable marketing assets, a social media guide, and we occasionally repost sponsor content. One rule: use only verified figures, attribute Tree-Nation clearly in all claims, and avoid overstatement.